Sophie – baby’s first status symbol? And our very first giveaway.

This is her. Skinny, Parisian and chic.

I don’t know if it has hit other parts of the world yet, but here in Europe if you don’t own Sophie, you may as well stay home – or stay hidden underneath the sun protector in your buggy or other baby anti-humiliation techniques.  There is no way you could face life in the sandpit without knowing that you had Sophie waiting for you at home. Yes my friends – it’s not about highchairs or cots or even your designer buggy – if you don’t own Sophie La Giraffe, you are nobody.

Furthermore, if you don’t buy your baby one immediately, you are probably sentencing your child to a lifetime of lunches alone and dodgy denim choices (I have no memories like this to relate to, only ever having been seen wearing cool, up to the minute, always in fashion jeans. Cough denim hotpants cough).

But why? Why this French phenomenon? There are fifty five million different squeezy toys for babies (I counted), what makes Soph different? I’ll hazard a few (dodgy) guesses….  Read more...

• She is French. Probably Parisian. And female. All Parisian women are skinny, chic, classic and colour coordinated. So is Sophie.